Skagga worked with Dr. Spaulding to help her define the brand’s overall look and feel to help her personality shine. This brand overhaul allowed Dr. Spaulding to communicate the dental services she offers in a fun and creative way. The brand engages and elevates the expectations of patients.
Skagga helped define the practice’s target audience and created an
aesthetic design to attract the appropriate demographic.
Skagga illustrated the core values of an authentic boutique practice to communicate truly personalized care with a high level of attention to detail. Skagga collaborated with Dr. Spaulding on the company name to use the “Co.” to further emphasize the high-quality boutique experience. We explored Dr. Spaulding’s Canadian roots and her love for French culture to elevate the brand and add a touch of elegance and flair.
Skagga art-directed a creative photoshoot in the harbor to illustrate Dr. Spaulding’s connection with Gig Harbor and her local patients.
Skagga utilized unique patterns, floral elements, and striking photography to showcase the brand’s and Dr. Spaulding’s personalities. The overall gentle feel of the website was intentionally selected to convey the type of services provided.
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