New Tech
Ventures

The Coral Edge is an IT consulting agency offering business and technology strategy. Their experience spans the globe in a variety of industries with clients ranging in size from startups to Fortune 100 companies.

Client's Request
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The client approached Skagga with the need for branding and identity, web development, and marketing collateral that would convey the scope of service they provide while appealing to their current and future clientele.

OVERVIEW

Skagga consulted with Coral Edge to determine their specific needs and provided creative direction and solutions for the expression of the brand's initiative.

Services Provided
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Marketing Strategy

Skagga developed unique strategies that would appeal to the primary target audience and would eventually lead to the acquisition of new business. Our aim was to define Coral Edge's target audience while providing a fresh and unique perspective that would appeal to start-ups and new tech ventures.

Branding

Several ideations of all brand components were explored in order to find a fresh and distinctive identity. A vibrant and fresh color palette was chosen for its uniqueness and intensity.

Brand Collateral

Several ideations of all brand components were explored in order to find a fresh and distinctive identity. a vibrant and fresh color palette was chosen for its uniqueness and intensity.

Website Development

In today's world the development of a clearly branded website is paramount. Skagga developed The Coral Edge's custom website and incorporated technological infographics that would clearly illustrate the distinctive innovation found at The Coral Edge. The site integrates the brand identity with the use of graphics that visually represents their ability to think creatively.